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Biblioteka

Pułapki myślenia

O myśleniu szybkim i wolnym
Daniel Kahneman

Save More Tomorrow

Practical Behavioral Finance Solutions to Improve 401(k) Plans
Shlomo Benartzi

Brainfluence

100 Ways to Persuade and Convince Consumers with Neuromarketing
Roger Dooley

Policy and Choice

Public Finance through the Lens of Behavioral Economics
William J. Congdon, Jeffrey R. Kling, Sendhil Mullainathan

Thinking, Fast and Slow

Daniel Kahneman

How to Buy Happiness

Michael Norton

Behavioral Game Theory

Experiments in Strategic Interaction
Colin F. Camerer

The Person and the Situation

Perspectives of Social Psychology
Lee Ross, Richard Nisbett
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